Achievement is not your problem, it's the uncertainty about which decisions are right for you.

If you already know how to set goals, knock of your to do list, and so on, but keep questioning yourself:

How to go higher? Can I really give more? Am I good enough to play at the next level? Why am I not more confident? Am I really living my best life?

Then achievement is not the answer. For you to achieve your next level growth, you're going to need to work on your alignment.

This is why I created The Self-improvement Blueprint, a proven framework that embraces the challenging, unpleasant or tragic experiences in life to transform you into a more rational, self-aware, fulfilled and capable human-being.

What is The Self-improvement Blueprint?

The Self-improvement Blueprint is an intensive 1-on-1 program, created upon the hard won lessons that I learned, over €25.000-worth of the best personal development courses, books and masterminds, and further refined through hundreds of hours of dedicated coaching practice.

This program will take you on a journey that will force you to face the blindspots and ego barriers that have been holding you back from achieving your next level of growth.

As your coach I’ll guide you through the 5 leading modules, empowering you to develop fundamental skills on how to reveal and understand your own depths. Along with a strong vision, supported by new systems that enable you to outgrow your mental barriers and to cope with external influences.

Because of the extremely popular nature of this program, it’s only available to those ready to the work.

What to expect when you strategically explore and develop your better self.

  • The Self-Improvement Blueprint is an intensive 12 week 1-on-1 program that requires high levels of focus and dedication.
  • Throughout the course of 12 weeks, we’ll have a weekly call (90 min) in which I’ll guide you through the framework and help you explore the unrecognised and neglected parts of your personality.
  • You'll receive the offical SIB workbook, providing you with extreme structure and guidance to help you retain important information. Your brain will thank you for using this workbook.
  • I'll hold you accountable for showing up and doing the work that is required.
  • I'm a likeable and open-minded guy, however, my approach tends to be considered as challenging and confronting.
  • I care about you, therefore, I'll give exactly what you need, not what you want.


Let's connect on a more personal level and speak about your challenges.

In the course of 12 weeks you will learn to:

Reveal clarity & direction

To create clarity and direction in the midst of your 24/7 hustle, so you can focus on the things and actions that will serve your growth most.

Develop self-awareness

To develop a deep understanding of who you are and what you value, so you can make better decisions in life and business.

Build self-esteem

To implement tiny improvements that are aligned with your personality and vision, allowing you to develop both your skills and confidence.

Cultivate leadership skills

To cultivate (personal) leadership skills, empowering you to outgrow your current circumstances and manage external influences & obstacles.

Engage critical thinking

To engage your critical thinking, creating space to gain perspective and find solutions so you can make the best possible decision in any given situation.

Outgrow personal barriers

To recognize and defuse from your limiting thought patterns, allowing to outgrow your (toxic) coping mechanism.

Set systematic goals

To set realistic, but challenging, goals, backed by a systematic achievement plan, increasing your efficiency, impact and results.

Continuous self improvement

The art of clarity, making value-based decisions, building good habits and executing strategies that result in new levels of growth and well-being.


What my clients are saying

Lena Sommerdijk Founder of L'AGENCY | Amsterdam, The Netherlands

I met Jord via a friend and first signed up for his individual coaching program. I’ve done some coaching before but the set up of this course was different than the experiences I had so far. Jord is an intelligent guy and a great communicator [...]

Daan Smit Founder of Brandfirm | Amsterdam, The Netherlands

The reason why I started working with Jord is that, after selling my company, I lacked clarity and direction in my life, and found myself having too much freedom and falling back into toxic habits. All because I lost the structure that I had been [...]

Roderick Schlimmer Entrepreneur & writer | Amsterdam, Netherlands

I was in a good place. Living the life I’ve always dreamt of, but something felt amiss. I was experiencing a lack of direction, no clear goal in sight and a general feeling of unfulfillment and unused potential. I used to have a coach at a former job [...]

Alexander van Rhijn Senior Investment Associate at Nobel Capital Partners | Amsterdam, The Netherlands

My intention to start working with a personal development coach was because I wasn't living up to my potential. I was lacking clarity and didn’t have hard (short-term) goals in place. As a consequence, I wasn’t in charge of the direction of my life a [...]


My spots are extremely limited because of the intensive nature of this program.

Program options


You can hope to grow, or you can guarantee your strategic personal growth.

Why you should work with me — as your coach

Because I care about you.

I walk my talk

I learned my lessons through real-life experiences, I've achieved remarkable milestones, dealt with failure and fought through the inevitable setbacks in life.

I earned my badges

Although I'm not a firm believer of degrees, I hold my BA in Business Admin and my certifications as a NLP Master Practitioner and KBB Broker.

I live to learn

I continuously deepen my knowledge by studying proven scientific research, attending courses & reading books in support of my mission.

I get to the core

I'm a 100% people person, empowered by an adequate set of EI skills allowing me to uncover (almost) every cause-effect relationship.

I make things work

I'm intuitive and pracital at the same time, making me a great soundingboard to help you convert your ideas into detailed plans and disciplined habits.

I get you hard results

I'm a likeable and open-minded guy, however, working with me can be considered as challenging and confronting. I'm in it to help you create results!